Praise Sign – Winter Can Really Hurt Your Business

Don't Let Your Business Sign Go Dark

We’ve talked before in previous blogs about the unreliability of fluorescent and neon signs and how they can easily dim and fail. When your business signage grows dark it doesn’t look professional. People might think that you’re either not open or you don’t really care about your business. Honestly, how often have you pulled into a restaurant parking lot wondering how their food tasted or how friendly their service was when part of their signage lettering was out? It isn’t fair, but perception is often reality. 

So, why are we bringing up this topic again? Winter. Simply put, Old Man Winter in many parts of the country can be the number one culprit of unlit fluorescent and neon signage. Winter brings icy, cold temperatures that weaken fluorescent and neon signs’ gases from performing well, such as Argon.  As the temperature plunges, so does the effectiveness of your gas-filled signs and perhaps, your customer traffic count. Granted, the colors in your signage may return once the weather warms, but how easily can you make up for the lost business during the winter season?

Additionally, the lights in your parking lot and your signage run more during the winter due to shorter daylight hours. Again, if your fluorescent and neon lighting grow dim your customers may have a difficult time navigating around your building. So how can you safeguard your customers and let everyone know that you’re open for business?



LED Lighting To The Rescue

If your fluorescent-lit or neon filled sign looks dim during the winter you might consider retrofitting it for LED illumination. LED signs and message boards won’t dim when it’s cold outside, plus they save energy and require less service saving you from dipping into your maintenance budget.

Praise Sign Company in Grand Rapids, Michigan can retrofit your outdated neon signage into bright, cost-effective LED’s. LED lighting’s benefits include: lower power consumption; longer lifespan; and a low heat output. Plus, LED has been widely accepted as the new type of environment friendly lamp for illuminating your business and attracting customers.

Using LED lighting can save you up to 90% in energy costs compared with traditional fluro / cold cathode lighting sources. It does not contain detrimental materials like mercury or phosphor and can be recycled ‘cleanly’. Praise Sign can convert your maintenance-heavy neon sign to bright, virtually maintenance-free LED’s. Praise Sign offers a whole line of steel brackets/cnc-routed rings and panels for converting traditional HID, Metal Halide, T-12 Fluorescent Lamps, Mercury Vapor, and Sodium Light Fixtures to LED Fixtures. If necessary, Praise Sign will also convert your brackets with custom made brackets. Additionally, Praise Sign can also retrofit pole signs (fluorescent lamps) and channel letters (neon).

So, as you await the warmer weather this year, think about how Old Man Winter is currently hurting your business.  By the way, he’ll be back again, and again, and again.


Why Praise Sign Company?

Praise Sign designs with purpose and manufactures with talent and skill.  They engineer with tenacity.  And they install with accuracy.  It’s how they work.  It’s how they’ve built their company.

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A little about Praise Sign Company: 

Praise Sign is your business sign design and lighting specialist. No matter the size of your business or your company sign need, nor how many locations, or the size and scope of your project, they can help you get seen and recognized immediately. Take a look at some of the business signage work they’ve done for others. And then contact them as to how they can help you with your signage and lighting needs. Praise Sign Company – Where Design and Illumination Create Visual Brilliance.

PRAISE SIGN COMPANY
3404 Busch Drive, Suite F   |   Grandville, Michigan 49418
(616) 827-7271   |   johnny@praisesign.com
www.PraiseSign.com

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Praise Sign – Attract Customers With Business Signage

Welcome Christmas Shoppers with Open Arms

Drive down any street that’s heavily populated with businesses this holiday shopping season and you’ll be bombarded with a myriad of signage all clamoring for your attention. Neon signs, LED Digital displays, pylons, and others light up the night sky like a forest of decorated Christmas trees. One look at this colorful, overcrowded collection of signage and you’ll automatically know that this area of town is where the real retail action is. 

But, what if your business isn’t on this street? What if your clothing store, restaurant, auto parts store, antique shop, or garden center was located on a much quieter street, or for that matter, off the proverbial beaten path? Does your business still need signage? Of course it does. Traffic at your location may not be as heavy compared to the street mentioned above, but you still have traffic. In fact that’s all the more reason why your business should have signage, to vie for each and every valuable passing motorist. Your business deserves the same amount of attention as those along that congested retail corridor. So let everyone know that you’re not only open for business, you’re welcoming them in with open arms.

Praise Sign Can Help

Praise Sign Company, located in Grand Rapids, Michigan, is a full-service signage and lighting company ready to help you grab the attention of your area’s valuable retail traffic no matter where your business is located. Praise Sign are truly the experts in designing, manufacturing, and installing your new signage. If you’ve been looking at a customized sign, “Custom” could be Praise Sign’s middle name. It’s how they think and how they work. The sign you have for your business or organization isn’t merely your name or logo. Your sign is a greeting, an advertisement, and an extension of who you are as a business. It’s part of your community and the first thing your customers and visitors see. Why wouldn’t it be customized?

At Praise Sign Company, the word “Custom” doesn’t stop with the design. Yes, they’ll work with you every step of the way custom designing a sign that you can be proud of. Yet, they also offer customized engineering, manufacturing, and installation of whatever signage you need: Logo Design, Awnings and Canopies, Directional signage, Monument signage, Backlit sign faces, Channel signs, Pylons, LED Digital, Illuminated, and more including the design and manufacture of custom brackets needed to support your signs and lighting fixtures.

Speaking of Customizing

LED Digital Display Signage is an easy and attractive way to communicate with everyone. Tell them ‘Merry Christmas’ and inform them of your special sale items. Praise Sign can help you by retrofitting LED Digital signs for your monument sign, Pylon Pole sign, even add it to the inside of your lobby or hallways. 


Why Praise Sign Company?

Praise Sign designs with purpose and manufactures with talent and skill.  They engineer with tenacity.  And they install with accuracy.  It’s how they work.  It’s how they’ve built their company.

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A little about Praise Sign Company: 

Praise Sign is your business sign design and lighting specialist. No matter the size of your business or your company sign need, nor how many locations, or the size and scope of your project, they can help you get seen and recognized immediately. Take a look at some of the business signage work they’ve done for others. And then contact them as to how they can help you with your signage and lighting needs. Praise Sign Company – Where Design and Illumination Create Visual Brilliance.

PRAISE SIGN COMPANY
3404 Busch Drive, Suite F   |   Grandville, Michigan 49418
(616) 827-7271   |   johnny@praisesign.com
www.PraiseSign.com

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Praise Sign – Electronic LED Digital Message Center Signs

Digital Message Center Signage

CLICK HERE TO SEE SOME DIGITAL MESSAGE SIGN PHOTOS

Outdoor digital signage, such as LED signs and message centers from Watchfire and Daktronics, can help a business increase sales, traffic and visibility in the community.

LED-based digital message centers offer flexible, dynamic communication that can create a sense of urgency for businesses to help drive customers into their location.  A digital sign also offers the flexibility to adapt to changing inventory levels and other situations almost instantly.

From auto dealers to restaurants and every business that wants to get the “word” out, these dynamic signs are effective for advertising sales, items of special interest, financing offers, new hours, and so much more.   Additionally, your business is part of the community.  Imagine the impact your business may receive when congratulating the local sports teams or announcing community events.


Why Praise Sign Company?

Praise Sign designs with purpose and manufactures with talent and skill.  They engineer with tenacity.  And they install with accuracy.  It’s how they work.  It’s how they’ve built their company.

---

A little about Praise Sign Company: 

Praise Sign is your business sign design and lighting specialist. No matter the size of your business or your company sign need, nor how many locations, or the size and scope of your project, they can help you get seen and recognized immediately. Take a look at some of the business signage work they’ve done for others. And then contact them as to how they can help you with your signage and lighting needs. Praise Sign Company – Where Design and Illumination Create Visual Brilliance.

PRAISE SIGN COMPANY
3404 Busch Drive, Suite F   |   Grandville, Michigan 49418
(616) 827-7271   |   johnny@praisesign.com
www.PraiseSign.com

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Praise Sign – The Sign Experts

Signage experts in doing the hard stuff
 

Running a business can be tough and no one can easily do it alone.  A couple of examples are:

Your business taxes:  Accurately accounting for accounting is usually left up to the experts.  Unless you’re completely tax savvy enough to stay on top of all the latest tax laws yourself and enjoy spending countless hours wading through oceans of confusing paperwork, it’s always better to hire a professional - someone who knows how to keep your business on the legal “up and up” as well as finding those hidden deduction jewels.
 
Your business signage:  Whether your business sign is going to be brand new or you’d like to convert your old sign into something spectacular…again, you’re going to need an expert.  Aside from needing a professional to design and/or construct your sign, you’ll need someone who’s capable of providing all of the necessary leg work needed prior to installation.   Just as confusing as all of the tax laws, there are city ordinances and permits to consider and obtain.  Then there’s soil evaluation, the nuances of a conforming or nonconforming status, and a lot of other pesky government stuff only sign engineers understand.  So again – hire an expert.

Welcome to Praise Sign Company

Praise Sign Company takes great pride in helping you weed through the paperwork sludge that’s required to retrofit or obtain a new sign or lighting fixture.  And just when you were confused as to whether or not your state government, city, township, or village officials weren’t going to let you erect or modify a particular sign for your business, Praise Sign uncovers all of the necessary “do’s and don’ts” that will either allow you to get what you want or, at least, provide with some viable options. 

From there, Praise Sign works closely with all of the necessary body officials to see your entire project through to completion.   Yes, your outdoor signage needs to adhere to your local municipality’s ordinances and you must have all of the proper permits prior to installation.  Praise Sign can get those.  The soil grade where the sign is to be installed needs to be evaluated for preparedness.  Praise Sign can get that.  And the landscape surrounding your outdoor sign should conform to your sign’s visibility.  Praise Sign can make that happen.

Let Praise Sign handle it all

Permit requirements, sign construction, maintenance, nonconforming status, cutting and trimming of vegetation, cutoff and extensions, and soil evaluation are all part of what Praise Sign can do for your business.

Praise Sign Company’s in house sign engineering department will create a sign structure that can be customized and designed to your exacting standards, no matter how difficult the location may be.  Well, for the most part anyway.  And yes, they’re UL Certified and UL Listed, one of only a few in West Michigan.

Praise Sign will also take care of the site-specific engineering services, including structural calculations such as the foundational requirements necessary to set your pylons.

From pylon signs to monument signs, outdoor lighting to retrofits, and virtually every messaging system in between including LED digital signs, whatever it is you need to welcome your customers Praise Sign has the experience to get the job done on time and within your budget.  


Why Praise Sign Company?

Praise Sign designs with purpose and manufactures with talent and skill.  They engineer with tenacity.  And they install with accuracy.  It’s how they work.  It’s how they’ve built their company.

---

A little about Praise Sign Company: 

Praise Sign is your design and lighting specialist.  No matter the size of your company, nor how many locations, nor the size and scope of your project, they can help you get seen and recognized immediately.  Take a look at some of the work they’ve done for others. And then contact them as to how they can help you with your signage and lighting needs.   Praise Sign Company – Where Design and Illumination Create Visual Brilliance.

PRAISE SIGN COMPANY
3404 Busch Drive, Suite F   |   Grandville, Michigan 49418
(616) 827-7271   |   johnny@praisesign.com
www.PraiseSign.com

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Facebook
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Praise Sign awning installation